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There you have it: a complete shopping cycle, from finding an item to purchasing it. The use case scenario only covers a small slice of the functionality that Product Advertising API offers. For example, given a customer's demonstrated interest in an item, you might want to:
Present similar items for sale to the customer.
Present the top selling items in the same product category.
Help the customer find a friend's wish list so that a wedding or baby shower gift can be purchased.
To find out more about these options, go to the Product Advertising API Developer Guide. For more information about joining the developer forums, go to Product Advertising API developer forum. There, you can ask questions and get answers from fellow developers and the staff at Amazon.
For general information about the Product Advertising API, as well as for code samples and other resources, go to the Product Advertising API website.